Summer is just around the corner, and with things about to heat up, so should your dealership’s sales strategy. As customers get ready to hit the road on vacation, many are also ready to start shopping for their next vehicle. Make sure your team is ready to turn every lead into a sale.

The Lead Analysis Page lets you evaluate how well your team handles leads and which sources generate the best results. It can be added to any dashboard and customized for specific or multiple divisions. However, the data may be more generalized to accommodate vast amounts of customization in v10.

Dealers preferring to separate new and used leads can do so easily. In addition, the right-click ‘View’ option lets you quickly switch perspectives, summarizing key analytics by Sales Rep, Sales Manager, Agent, Source, Provider, Model, and Trending.

For those looking to refine their team’s performance, the Sales Rep and Agent views highlight coaching opportunities and track success. The Source view pinpoints where your best leads come from, helping you invest in what works. Meanwhile, the Summary view groups data into four categories – Leads, Appointments, Sold, and Gross – with deeper insights available for each one.

Don’t let your leads wither – ensure your strategy thrives all summer long!